My Precious

My Precious SX70...How do I love thee

Polaroid SX70 by Polaroid
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My precious SX70, How do I love thee?

Let me count the ways.

I love thee freely for the sleek way that you lay there while you are resting, dressed in your black and brushed steel finish.

I love thee for the way you open up to me when we touch.

I love thee for the depth of your patience with me while I take my time choosing just the right subject, lighting, focus, and perfect moment to push your button.

I love thee for your quiet charm as you draw a crowd with your beauty and mystery. I love thee purely, as they turn and praise.

I love thee with a passion put to use, and after all of your use, you have never let me down.

I love thee with the breath, smiles, tears, of all my life! --- And, if Polaroid choose,

I shall but love thee better after death.


The SX-70 is a folding single lens reflex Land Camera which was produced by the Polaroid Corporation from 1972-1977.

Though Polaroid had considered a Henry Dreyfus-designed SLR for its Colorpack film, the SX-70 was the first instant SLR and the first camera to use Polaroid's new SX-70 integral print film, which developed automatically without the need for intervention from the photographer. The SX-70 was also notable for its elegant folding design, which allowed the camera to be compact enough to fit a man's suit-jacket pocket when collapsed.

There were a variety of models beginning in 1972 with the original SX-70, though all shared the same basic design. The first model, sold in Florida in late 1972, had a plain focusing screen (the user was expected to be able to see the difference between in- and out-of focus) because Dr. Land wanted to encourage photographers to think they were looking at the subject, rather than through a viewfinder. When many users complained that focusing was difficult, especially in dim light, Dr. Land was forced to include a split-image rangefinder prism of the kind used on 35mm SLR focusing screens. This feature is standard on the SX-70 Model 2

The SX-70 included many sophisticated design elements. A collapsible SLR required a complex light path, with many mirrors (including one Fresnel reflector) of unusual shapes and at odd angles. Many mechanical parts were precision plastic moldings. The body was glass-filled polysulfone plastic (later models would switch to the less-expensive and more-easily cracked ABS) plated with chrome and nickel. This plating looks and feels so much like solid metal that some users still insist the camera is solid stainless steel. The film pack contained a flat battery to power the camera electronics and flash

Please go to here to help save polaroid film;

Technical information from

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16 responses

  • Chris Blackhurst

    Chris Blackhurst (Deleted) gave props (12 Jul 2009):

    A heartwarming and informative essay on a brilliant camera. I can think of no one better to compose such a fitting prose.

  • Cory Verellen

    Cory Verellen said (12 Jul 2009):

    long live instant gratification, saturation, and muted contrast

  • Marie-Suzanne Nunes

    Marie-Suzanne Nunes said (13 Jul 2009):

    I also love my SX 70 ... great story and photos

  • jen bellefleur

    jen bellefleur gave props (13 Jul 2009):

    ....this is indeed a beloved object....i'm happy for you that you found each other...

  • Paul Lavallee

    Paul Lavallee gave props (14 Jul 2009):

    LOVE LOVE LOVE IT! An amazing set of images with a heart-felt story linking them all together.

  • Ebla Maleh

    Ebla Maleh gave props (14 Jul 2009):


  • Nicole Gesmondi

    Nicole Gesmondi said (14 Jul 2009):

    Great story Penny! yey for Polaroids!

  • peggy gardner

    peggy gardner gave props (15 Jul 2009):

    very cool penny..I have a load of favorite being the kind you have to open the back and peel the picture off and then coat....I miss using my little first camera...sorry to see the film go....

  • peggy gardner

    peggy gardner gave props (15 Jul 2009):

    you are the polaroid princess !!

  • John Linton

    John Linton gave props (16 Jul 2009):

    Hell YEAH! Rad! So why can't I vote?

  • arno galtier

    arno galtier gave props (16 Jul 2009):

    great story, great pics

  • Alexis - Now on Flickr

    Alexis - Now on Flickr gave props (16 Jul 2009):

    Wonderful Penny! Your images are even more eloquent than your words!

  • Joseph

    Joseph (Deleted) gave props (17 Jul 2009):

    Memories, my first camera was a Polaroid 600 series, much fun was had. Wish I still had it but it is sadly long gone to where I do not know. Great story and exception images Penny.

  • Paul Lavallee

    Paul Lavallee gave props (18 Jul 2009):

    We can vote on stories again! Back to vote with a big "YEAH! Rad!"

  • Don Kincl

    Don Kincl said (22 Sep 2009):

    I sold my SX70 last year complete with a 4X Neutral Density filter so it could use the 600 film still available, I now regret it.

  • peter bodigor

    peter bodigor gave props (26 Feb 2010):

    LOVE THIS!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

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