Mormons.
By Carl Kuntze
17 April 2008
The Mormon approach to proselytizing appears to be systematic, using the most sophisticated techniques of persuasion. Amiable and laid back, the two-men team of missionaries make friends even if they often are unsuccessful making conversions. Their earnestness reflects the sincerity of their beliefs.
Working within the culture of host countries, they borrow the formalities and trappings of their tradition. During open house, when they inaugurated their new building, evidence of this is manifested in their displays. Their sociability is another asset. The religion has an American brand. It is unusual it is not that influential in The US outside certain enclaves.
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